TRANSitions In Energy For Coastal Communities Over Time And Space
Industry
Academic
Locations
United Kingdom
Specialities
Research
The development of a distinct and impactful logo for TRANSECTS was essential for establishing visual recognition and identity. This logo was designed to embody the principles of innovation, sustainability, and community engagement, ensuring alignment with the UK Coastal Resilience initiative while effectively resonating with stakeholders across academia, government, and industry.
The team at Arttia Creative successfully crafted a logo that not only stands alone but also complements the broader UK Coastal Resilience brand.
Additionally, we established a cohesive color palette and visual identity system, alongside comprehensive brand guidelines, to ensure consistency across all platforms, including the website, presentations, and outreach materials.
To support the TRANSCTS brand, website and research events, we developed freestanding banners that can be utilised at various events and presentations to showcase the project’s initiatives and the community's involvement. Each banner features a QR code that links directly to the project website.
With over three decades of design experience, we possess a profound understanding of color theory, from CMYK and Pantone to RGB. Regardless of the application—colour palettes or photography—we ensure that every design element is designed to showcase the research project.
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